Underdog Idea Lab

One profitable, occasionally boring business idea
deconstructed every Monday

One profitable, occasionally boring business idea
deconstructed every Monday

And a creative action plan to ship it by Sunday

And a creative action plan to ship it by Sunday

A dog in an old-fashioned suit sitting behind a desk in a warmly-lit study and working on a blueprint. A chalk blackboard is seen in the background with Idea Lab written at the top
A dog in an old-fashioned suit sitting behind a desk in a warmly-lit study and working on a blueprint. A chalk blackboard is seen in the background with Idea Lab written at the top

Previous experiments

Previous experiments

Previous experiments

A sleek portable air conditioner pictured in an old-school study with warm lighting, tables and sofas in the background

May 27, 2024

People want to rent portable ACs. Help them.

A sleek portable air conditioner pictured in an old-school study with warm lighting, tables and sofas in the background

May 27, 2024

People want to rent portable ACs. Help them.

A sleek portable air conditioner pictured in an old-school study with warm lighting, tables and sofas in the background

May 27, 2024

People want to rent portable ACs. Help them.